“Social Emotional Learning : Entertainment with Characters who have Character!”





Parent and Teacher Contributions to a Child’s Self-Esteem through Positive Self-Talk

“Affies4Kids: A Promising Positive Intervention”

Affies4Kids emphasizes three key principles: character development, literacy, and social-emotional learning. The primary mission of Affies4Kids is to teach children to engage in positive self-talk through digital and print media that are specifically tailored to preschool and early elementary-aged children.

Research by Meredith Pearson, Taylor Jefferson, and Michael R. Nadorff, Ph.D. Mississippi State University


Social Emotional Learning

Affies4Kids entertains children with Characters who have Character! Our mission is to teach the language of positive self-talk to children around the globe. First and foremost, our pre-K and Kindergarten program assists parents and teachers with character development, literacy, social emotional learning and more.

Affies4Kids is very excited to announce that in addition to watching our videos on KUED PBS in Salt Lake City, our character building and social emotional learning content is now on South Dakota Public Broadcasting! With the help of our public broadcasting partners we are reaching more and more parents, teachers, and children, with our character building videos in a fun and easy 5 minute-a-day program. Our heartfelt thanks goes out to KUED and SDPB for spreading the word about solid character development, social emotional learning and positive self-talk. We invite you to bring Affies4Kids into your home and school. Our videos, lesson plans, and parenting activities bring character building, social emotional learning, and literacy skills to your child in an easy and fun program that “sticks.” Our Characters who have Character use children’s affirmations in a new, innovative, and enjoyable platform.

Watch our Audiobook Videos first and reinforce the stories with our Songbook Videos. Teachers love to use our lesson plans and parents tell us that the short videos spark terrific conversations with their kids on what it means to have solid character strengths.

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Why Affies4Kids?

Affies4Kids believes every child deserves a happy, flourishing life, one filled with success and gratitude.

What is Affies4Kids Core Belief?

Affies4Kids believes that THE KEY for a child to live a flourishing life is developing a habit of positive self-talk.

What is Affies4Kids Dream?

Our dream is for every preschooler to say their Affies every day. Our videos will entertain them and build character at the same time!


  • "I am a daycare provider. We use Affies4Kids lesson plans everyday and we love them!"
    Janet R.
  • "We just started watching Affies and my four year old daughter LOVES it.  The stories and songs are wonderful and the messages are exactly what you want to send your child out into the world with every day. We look forward to our 5 minutes each morning where together, we're learning the importance of positive self-talk."
  • "What I like the most about Affies4Kids is how engaged my preschooler is. At 5 minutes, they easily fit into my schedule."
  • "Our morning routine is easier now that we watch an Affies4Kids video while eating our cereal. You've go to try this!"